HOW INSTAGRAM ALGORITHM WORKS IN 2021
Ever wondering why one day your post is getting an amazing reach and engagement and the next day after posting you hear crickets?! Today I want to dive into how Instagram Algorithm actually works and how you can grow your Instagram reach and engagement in 2021.
Let's get down to business...
WHAT HAPPENS TO YOUR INSTAGRAM POST AFTER PUBLISHING
1. "Hot Audience"
First thing you have to know about Instagram Algorithm is that after you publish your feed post Instagram will show that post to your "hot audience" and by "hot audience" I mean people who usually always engage with your Instagram content. By engaging I mean liking, commenting, sharing, saving or DMing you.
"Hot followers" are you biggest fans! Instagram has picked up the signal that a certain person really must enjoy your content when that person is constantly viewing your posts and engaging with them.
"Hot audience" might be either those big fans of your Instagram content or people who turned on the post notifications fo...
